First off: track as much as possible! You never know which workflows you’ll want to build in the future.
Sending an SMS campaign isn’t too different from setting up other campaigns in BME.
Boomtrain Marketing Engine lets you set up triggered emails to automatically send to your customers and visitors.
BME tracks both customer properties and customer activities for your business.
Scheduling your messages ensure that they reach your customers within a specific window and is based on when the ‘trigger’ happens and/or a simple date and time.
To understand the difference between triggered & broadcast messages, you need to understand that the way you interact with your customers