Use exit intent lightboxes to try and capture leads before a they leave the website. This is often the best opportunity to offer something for free in exchange for a name and/or email address. Some ideas include offering a free guide or entering the visitor in a contest in return for an email address
Using our rules in each condition, you can trigger a lightbox based on how much a person has scrolled down a page. We offer the ability to trigger a lightbox on scroll percentage. One very good use of scroll lightboxes is a sticky footer on a blog page. It will slide up over a large portion of the page once the user is about 35 – 50% of the way down the blog entry. This will ask the visitor to provide a name and/or email address. Since the lightbox is partially blocking the content the visitor is reading, the visitor will be more likely to sign up, if he/she is eager to get done reading the article
Use this type of lightbox to make it easy for a visitor to ask questions. Your visitors will appreciate the ability to ask questions quickly and easily without leaving a page. You will be able to capture leads and give your potential clients a more customized interaction. This can be combined with Exit Intent – we see a higher increase in engagement with this combo!
Use sticky footers to capture leads in an opt in only manner. This is good in the case that you’ve offered a traditional lightbox that the visitor opted out on. In this case, you wouldn’t want to keep showing the lightbox to the visitor over and over again. Instead you can have the same or similar content delivered in a sticky footer. This small lightbox will only cover the very bottom of the page. So it should not get in the way of any other content on the page.
Ecommerce – Exit Intent Coupon Code
Entice visitors to stay on the page as long as possible. One really good way to do this is to offer a coupon when they’re about to leave. This is a top seller. We can also trigger it immediately for 1st time visitors (the ones that are most likely to bounce).