Scheduling your messages ensures that they reach your customers within a specific time window and is based on when the ‘trigger’ happens.
Choose between sending the message immediately or X days/hours after a customer qualifies for the specific trigger (i.e., when a customer has exhibited a particular activity, behavior, segment entry or exit).
The activity property based scheduling works well for situations when date based scheduling is critical such as for hotel bookings, plan upgrade reminders etc.
Always choose to add a delivery window to ensure your messages do not go out at odd hours and disturb your customers.
[Note: Message delivery times are determined by your website’s or app’s time zone and will differ if your customers are spread over various time zones. To accommodate this, you can duplicate your triggered messages and schedule them for different time zones.]