| Tag Name | Purpose of the Tag | Example of the Tag |
|---|---|---|
| author | Provides the name of the person that wrote the content. If you would like to send recommendations that also include the name of the author, you will need to include this tag on the content. | property=”bt:author” content=”{Author’s Name}” |
| expDate | The date the content expires and should no longer be recommended. Should be in ISO format (YYYY-MM-DDThh:mm:ssTZD) or Unix Epoch with milliseconds (14409993870000).
NOTE: This date value is important for ensuring that ZetaHub knows when to stop including this content in recommendations. |
If an Expiration Date tag does not exist, use: property=”bt:expDate” content=”2015-09-03T14:10:00-07:00″ |
